Top 5 Fashion Games on Android in the US Q4 2024

In the fourth quarter of 2024, the fashion game category on Android in the United States saw diverse trends in downloads and active users. Here's a closer look at the top performers:

Eye Color Mix by CrazyLabs LTD showed fluctuating weekly downloads, beginning with around 44K and peaking at approximately 68K in late December. The active user base grew from 67K to over 112K before slightly declining to 80K by the end of the quarter.

Paper Doll Diary: Dress Up DIY, developed by Bravestars Games, maintained a steady download rate, starting at 53K and reaching a high of 61K in late November. Weekly active users increased notably from 85K to 132K by year-end.

Acrylic Nails! saw varying download numbers, with a low of 11K in early December and a recovery to over 41K by the end of the year. Active users fluctuated, starting at 113K, dipping mid-quarter, and closing at 111K.

In the case of Hair Salon: Beauty Salon Game, downloads were stable, with a slight increase towards the end of the quarter, reaching 33K. Active users saw a steady rise from 434K to 494K.

Lastly, Merge Studio: Fashion Makeover by Paxie Games experienced a consistent increase in revenue, peaking at nearly $60K in the last week of December. Downloads rose from 14K to 28K mid-December, and active users climbed from 84K to 97K by the quarter's close.

These insights, sourced from Sensor Tower, highlight the dynamic nature of user engagement and app performance in the fashion game sector. For more detailed analytics, visit Sensor Tower's platform.